(You should know why!)
When someone thinks of the corporate culture, words such as blue & white collar, bosses, meetings, deadlines – words that scream business come to mind. What if we say corporate gifting is just as important as your daily Monday meetings? Will you start thinking of gifting, the next time someone says ‘corporate life’? It’s about time we tell you a way to make your small business – a big success with the simple art of gifting.
Corporate gifting refers to the practice of giving gifts to clients, potential clients, employees, investors or charities by a company in order to showcase a sense of gratitude. It is considered as a gesture of goodwill and is adopted by companies all around the globe. Tangible items such as treats, gift hampers, personalized goodies, as well as intangible items such as concert tickets, gift vouchers come under the roof of corporate gifts.
Let’s be honest, we all love gifts. But sometimes the practice of gifting becomes essential for the very running of an organization. Corporate gifting companies adopt this art with various aims in mind, that includes – motivating potential customers to become regulars, encouraging clients to continue their service and improving the workplace. The following are some reasons that make corporate gifting important.
In today’s competitive world, a satisfied, loyal clientele is every corporation’s dream. In order to achieve that, sending gifts is a lovely way to assure your clients that they are valued and appreciated for having chosen your company amongst several other companies. A little appreciation can make someone’s day, even change one’s life – doesn’t that just make you want to buy a present?
A relationship is built on trust. Similarly, a corporate relationship between clients or potential clients or even between employees requires trust. Trust can be achieved with gifts! We all know gifts radiate and encourage good feelings and moods. By saying yes to gifts, you’re saying yes to trust! Who wouldn’t trust a company who gave them a gift on a special occasion?
Everybody deserves to feel special and festivals are a great way to let them know how special they are. Each organization is rich with culture due to its diverse clientele and employees. Gifting individuals on different occasions of celebration indicates that you care for them and this further accelerates feelings of trust and satisfaction. A company being culturally aware is a company we’d love!
A company’s relationship with its employees or clients or potential clients needs to get better and better as the company moves forward and corporate gifting enables for long lasting relationships to prevail. Gifts boost employee morale and ensure selection of your services by clients. A hardworking team being honored will enable success and referrals are sure to bring in more and more customers if the present customers feel valued – this way a win – win situation can occur by establishing a give and take relationship!
When Maya Angelou said, “People will forget what you said, people will forget what you did, but people will never forget how you made them feel.” – we at Deal Delight couldn’t have agreed more. We’re bringing you corporate gifting ideas and solutions that are sure to leave you and your people absolutely delighted! 😀